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AI ChatbotPoltherm System SRL · Cazandepo.ro & Controlere.ro· 2026

Poltherm AI Chatbot

Two custom AI chatbots for Poltherm's Romanian heating-equipment stores. Each assistant answers product questions, recommends items by specs and compatibility, handles pre-sale support, and checks order status — powered by catalog data synced from MerchantPro.

AI chatbot design, knowledge-base build & deployment — DashRocks

Poltherm System SRL operates two e-commerce stores: Cazandepo.ro (pellet and wood boilers, heating accessories, spare parts — brands like TEKLA, Ferroli, Fornello, Viadrus, BURNIT) and Controlere.ro (heating controllers, automation kits, fans, thermostats — brands like REGLER, ENGO, TMK, ESTYMA, KEY). Customers on both sites need technical guidance before purchasing.

We built two AI-powered sales assistants — one per store — each trained on its own product catalog synced from MerchantPro. They live on the sites 24/7, guide visitors from question to purchase, check order status, and escalate to human support when needed.

AI key glowing on a keyboard — representing the AI-powered chatbot assistant

AI assistants that know every product in the catalog

From boiler specs to controller compatibility, the chatbots turn technical product questions into guided buying decisions — around the clock, on both stores.

LCP CLS
0ms166ms333ms500ms

Response time

AI-generated answers delivered in under 3 seconds, 24/7.

AI stack

7 technologies

h

Hours saved per week on manual support

Support coverage

Localized routes
Cazandepo chatbot/ro
Controlere chatbot/ro
Demo pages/ro
Admin panel/ro

Two conversational AI agents

Built chatbots that understand natural-language questions in Romanian, recommend products by power/fuel/brand, check part compatibility, and look up order status by order number + email.

New contact submission

Consent verified before tags fire

Send lead email via OpenAI GPT

Delivered
24hreply SLA

Escalation & handoff

Validated contact form with consent-gated email delivery.

From catalog to conversation Build AI sales assistants from MerchantPro data

How we built chatbots that sell heating equipment

We synced both product catalogs from MerchantPro into vector databases, trained each agent on store-specific specs and policies, built the chat widgets, and deployed them live — with phone/WhatsApp escalation for edge cases.

MerchantPro sync

Catalogs from both stores

Agent training

Specs, compatibility & policies

Generating responses

Live on both stores

24/7 with escalation

The numbers behind the chatbots:

2

Stores with AI assistants

24/7

Always-on support

20+

Brands covered

<3s

Average response time

Poltherm AI Chatbot