ArticlesTracking, consent, GTM, GA4, pixels, and exports
Learn how we deliver analytics that work
From consent to GA4 migrations, pixels, and server-side tagging. Practical guides, service pages, and educational articles to help marketing, product, and data teams.
Consent implementations
IAB/Onetrust/CookiePro setups, CMP strategy, and safe firing rules.
The future of consent
Server-side tagging, regional policies, and privacy-safe measurement.
Google Tag Manager Course
Training the basics through advanced GTM patterns for teams.
What is Google Tag Manager
What GTM is and how it helps — top-of-funnel explainer.
Google Tag Manager Implementation
High-intent guide to building robust GTM containers for production.
GTM Specialist / Consultant
How specialists audit, repair, and scale GTM for marketing teams.
Google Tag Manager Audit
Checklist to fix broken tracking, consent, pixels, and data layers.
Migrate from UA to GA4
Migrating from UA to GA4 with clean events, audiences, and consent.
Google Analytics 4 (GA4)
#1 request: GA4 migration, schemas, ecommerce, and ROAS reporting.
Facebook Pixel (Meta Pixel)
Implementation, CAPI, and deduplication for reliable attribution.
Google Ads Conversion Tracking
GAds conversions, enhanced conversions, and consent-aware firing.
Enhanced E-commerce
Add to cart, checkout steps, and product funnels measured end-to-end.
Server-Side Tagging
Accuracy, privacy, and performance via server-side GTM pipelines.
TikTok Pixel
Implementation and optimization of TikTok Pixel for ecommerce and lead gen.
GA4 Implementation via GTM
Service page: GA4 build & QA entirely through GTM.
Configurare Facebook Pixel
Service page: pixel + CAPI with consent-aware triggers.
Audit GTM
Service page: rapid GTM + data layer audit with remediation plan.
What is GTM and how does it help?
Content marketing: educate early-stage readers, convert to products.
Benefits: no developer, centralized data, better campaigns
Why business teams move faster with proper tracking and exports.